airberlin premieres Business Class on European services

11.08.16 Members

Starting this year as part of its strategic realignment, airberlin is introducing Business Class to German and European flights and will therefore offer a consistent product experience on short, medium and long-haul flights for the first time.

Stefan Pichler, Chief Executive Officer of airberlin, says: “We find ourselves at the beginning of a far-reaching transformation from which a new, stronger airberlin will emerge. By introducing a Business Class on short and medium-haul flights, we are making key strategic decisions that will pave the way to a sustainable future for the company and that will clearly position airberlin in the premium sector of European airlines. The new premium product will make us more attractive, particularly for business travellers and frequent flyers, and we now offer a seamless Business Class experience on the global route network by airberlin and our partner airlines.”

The premium service for Business Class passengers on ground includes, for example, a priority check-in desk, a security fast lane, access to lounges and exclusive waiting areas in the airberlin route network, as well as priority boarding.

Welcome to the airbistro:  A new food concept

airberlin is also adjusting its Economy Class service as part of the change in the service concept on short and medium-haul flights. Starting this year, airberlin will introduce a new buy-on-board concept and will offer its passengers a broad range of food and drinks to purchase.

“With the new on-board service, we are responding to the needs of our guests, who would like to see flexible products to suit every taste and price range. In this way, we will also be able to accommodate new trends and to offer seasonal products on board”, says Stefan Pichler.

United States of airberlin

In summer 2017, airberlin will be flying to the USA more often than ever before with 78 nonstop services to eight destinations each week. The new services represent an almost 50 percent expansion in the USA route network. This will strengthen the travel hubs in Berlin Tegel and Dusseldorf at the same time. airberlin is the market leader at both airports for flights to North America, and continues to build on this status. New to the airline’s route network is Orlando, with five flights a week from Dusseldorf.

airberlin will also provide more frequent connections from Dusseldorf to Boston, San Francisco and New York (JFK). In addition to the flights from Dusseldorf, the coming summer period will also include four nonstop flights a week from Berlin to San Francisco and three flights a week to Los Angeles. The connection between Berlin and Miami will also return with three flights per week. The frequency of flights between the German capital and New York (JFK) will also be increased to up to two flights a day.

“With the expansion of inter-continental routes, we are further strengthening our position as market leader for flights to North America from both of our travel hubs. With the connection between Berlin and San Francisco, we are confident of attracting lively interest from the startup scene in particular, while Orlando as a conference metropolis is mainly relevant to the business travel sector”, says Stefan Pichler.